About The Project
MSOLS is a leading cybersecurity and IT consultancy firm, serving all major sectors, including defence, energy, finance, and healthcare. A commitment to innovation and a state-of-the-art website, featuring powerful voice command navigation and multi-layered security, fuels their drastic global growth.
Key Challenges
- Design Upgrade: Viacon IO’s first hurdle was aligning the website design with MSOLS’s powerful brand theme, while maintaining usability and seamless accessibility across the globe.
- Custom V-O-C: The next significant challenge was building a professional and customized voice command system that works intuitively across all webpages and supports all devices.
- Ensuring Cybersecurity: For a client like MSOLS International, we had to build a multilayered SSL framework within a short time, alongside regular updates. MSOLS’ clients demanded a professional security network from a cybersecurity solutions provider, and Viacon stepped in to the cause.
- SEO Upgrade: Our team identified and promptly addressed major issues, including poor SEO optimization and low site responsiveness, to ensure that MSOLS can maintain a professional web layout when presenting the brand on the global stage. The fleeting deadline was a prime challenge.
Proposed Solutions
Voice Command Integration
01
Viacon proposed a flawless Voice Over Command solution to improve website accessibility and increase “time spent on page” for all site pages.
Improving the site’s SEO metrics
02
During our initial audit, we identified several issues, including latency, poor load times, a lack of mobile-first design, and inadequate SEO optimization. We suggested quick fixes for all these imminent issues.
Better Security Protocol
03
Viacon’s primary advice was to upgrade website security, as most cybersecurity and IT clients consider this a major green flag. For this, Viacon IO proposed a multi-layered SSL integrated security patchwork.
Refined Wordpress CMS
04
Viacon pitched a real-time and robust solution, in the form of a custom wordpress theme closely linked with the integral brand identity of MSOLS, ensuring flexibility and seamless content management.
The experience has been collaborative, flexible, and professional. We see Viacon as a valued partner in our growth journey.
Nadeem Younus
Head of Business Development
Our Process
Discovery
01
Understanding MSOLS’ project goals through internal audit, market, and user intent analysis:
- Internal site audit
- SEO optimization audit
- Analyzing user intent and personas
Strategy
02
Mapped the user journeys and created a blueprint for the voice command program, followed by structuring the site’s information wireframe.
- Mapping user journeys
- Defining the specs of voice command
- Generating a new design for the site’s upgraded architecture
Designing and Execution
03
Developed a detailed wireframe and created a tailored WordPress site, with embedded voice features and agile site responses.
- Wireframe created
- Wireframe audit and feedback integration done
- V-O-C embedded
Optimization
04
Did the quick fixes for SEO optimization and improved security patches with a robust SSL integration.
- SSL upgraded
- SEO optimization done
- Final testing
Competitors Analysis
Our client required a stronger international presence and sought our assistance in designing a reliable solution for their digital interface. We seized the opportunity to leverage competitor websites, their features, and their mobility across platforms and servers. In our research, we scanned the digital assets of the following MSOLS competitors:
Technology Stack
- HTML, CSS, and JavaScript
- WordPress CMS
- Voice Command Processing System
- SSL Encryption
- SEO Optimization Tools
Results
120%
User Engagement
Projecting staunch growth of new leads and customers, across the globe
3X
Smoother Site
Leading to a default growth in the amount of time spent on the website
95%
CSAT score
Prompting acute referrals to more new customers
5X
Better V-O-C installation
Projected to improve user friendliness and page toggle
